Hi, I’m Jess.

Your guide on this crazy, amazing journey called entrepreneurship.

Does your work sometimes lacks Focus & PURPOSE?

Get stuck when it comes to consitently taking action towards your dreams? 

Wonder if your personal VALUES (not conditioning) are actually guiding your actions?

I understand all of this, because I have been there!! After more than 10 years as an entrepreneur (working with other entrepreneurs) I can confidently say that:

Entrepreneurship is the greatest container for personal growth.

It will push you out of your comfort zone and cause you to take risks, bold action and develop a relationship with “failure” (aka ‘lessons to learn’) all in the name of becoming the highest version of YOU and creating the most IMPACT in the world.

This is why having support on this journey is essential.

My Entrepreneurial Journey

In the early years of self-employment (2012-2016), I ventured into freelancing as a graphic designer. It was a quick and seemingly easy route to embrace my personal values of freedom and flexibility. However, I soon realized that while I was living flexibly, I wasn’t being intentional. I didn’t consider who I wanted to work with or how I wanted to operate MY business. While experimenting was beneficial, it consumed years that could have been more focused and profitable if I had cultivated more clarity.

Now I work with entrepreneurs like you to CLARIFY your values and goals as early as possible, and then create structure and intentional design that brings your vision to life. 

Recognizing this misalignment led to a pivotal shift for me and I embarked on a journey of mindset transformation. I learned that I had been allowing my clients to dictate my work, from the projects I took on to the hours I worked and the compensation I received. It was time to transition from a “freelancer” mentality to that of a “CEO/Entrepreneur.” I aligned my Brand (visual content, website, social media, messaging, etc) to reflect this. This rebranding was empowering; I began to see myself as an expert, focusing on my chosen “niche”—female “soulpreneurs” (instead of taking work from anyone and everyone!).

With new photographs and a refreshed website, I started to embody this new CEO mindset. I gradually raised my prices and spoke directly (through visuals, messaging, etc) to my new “ideal clients”. The evolution of my brand took on a more feminine and spiritual essence, reflecting my own spiritual awakening. I wanted to collaborate with women who shared similar journeys toward self-discovery and purpose. I recognized that another value of mine, Community, was looking to be expressed through my work, and realized that defining a niche can create that. I am so grateful for the amazing women who have stepped into my life (as clients, collaborators, friends and mentors) since I made these shifts!

I believe that the process of BRANDING is an amazing catalyst for Manifesting the business and life that you desire. Once you raise your frequency through design, messaging, photography, etc. you can embody that vibration and attract what you desire. 

Today, I find my business + work in a constant state of refinement. My message, offers, and marketing strategies are evolving as I evolve, and the clients I work with are also high-level humans focused on growth and expansion. Recently I became captivated by the concept of Purpose, recognizing that my clients arent’t just seeking business growth; they are yearning to express and live out their unique Purpose. This realization led me to earn a certification as a Soul Purpose Coach in 2023.

Incorporating Human Design into my coaching practice allowed me to delve even deeper into another personal + professional value: Authenticity. I can now help my clients discover their Universal or “God-given” purpose, aligning it with their inherent gifts and energy.

My approach integrates my experience as an entrepreneur and branding/ design expert with an intuitive coaching approach to uncovering and expressing our life’s purpose.