Articles for Entrepreneurs
How to Avoid Nightmare Clients & Attract Dream Clients
This is also a podcast episode! After more than 5 years as a full-time self-employed service-based entrepreneur, I have had my fair share of awesome and not-so-awesome clients & projects. Everything is a learning experience, right? Here are some valuable...
Branding & Web Design as a Manifestation Tool
If ya haven't heard. . . I launched my Pocast-- "Holistic Business Growth with Jess Parvin"! In the first episode I talk about my recent branding photoshoot (with Bobbie Harte) and how I've used those photos as a manifestation tool to help me create the business and...
When, How and Why to Pivot your Business
This is also a PODCAST episode! In this post I want to clarify a word that I use a lot: PIVOT. This has become quite a buzz-word, especially since the pandemic started, because a lot of businesses had to change or face closing. In my experience, there are three main...
What I learned from my own Rebrand
This is also a PODCAST episode! If you're a service-based entrepreneur or small business owner like I am, you can probably relate to this: sometimes you don't prioritize your own business, marketing, branding, etc. because you're SO busy helping your clients. I often...
How to Sell Without Being Sleazy
Let's talk MARKETING! Sales & Marketing seem to be most entrepreneurs least favorite topic when it comes to their business. So many of my clients tell me (especially when they are just starting out) that they are scared or hesitant to "put themselves out there"...
Strategic vs. Visual Branding
What do you think of when you hear the word "Branding"? Most people probably think of a logo. . .maybe a color scheme and cute little icons that tell you which company's app you're using. But there are so many elements at work here, from the strategy of branding to...
Is your Website ADA Compliant? (probably not, but we’ll fix that!)
In 1990 The Americans with Disabilities Act was instituted to protect against people with disabilities, particularly in the workplace or commercial spaces. Of course, this was before the internet so the law was initially only created for physical commercial spaces....
My Digital Nomad Experience: part 2
Was it all a dream? Now that I'm back in snowy Wisconsin, those 10 weeks in Mexico feel so far away. But the challenge with any amazing experience is always carrying the lessons you learned into the next chapter, after the experience is over. Travel is my greatest...
My ‘Digital Nomad’ Experience, Part 1
Buenos Dias from sunny Playa del Carmen, Mexico! It's true, I escaped winter in Wisconsin this year. . . it feels kind of naughty, but I'm ok with that. My husband & I have been here a little over 2 weeks, and already the sun, laid-back culture, good food, and...
How to Go with the Flow in 2021
Well, here it is. The somewhat predictable end-of-year post. But this really hasn't been a predictable year, has it? I hope for you, despite all the setbacks and heartache, that it has been a year of growth. I know that's true for me. And I also hope that whatever...
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